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What We Do Is Secret Covert Musk ~ new fragrance

Posted by Robin on 6 February 2026 3 Comments

Niche line What We Do Is Secret has launched Covert Musk, a new unisex fragrance.

A musk redefined, Covert Musk isn't a perfume- it's a presence. A sheer, sexy, utterly intoxicating blend of instinct and desire, shaped into a hypermodern elixir by the incomparable Annick Ménardo.

Acacia honey, ylang-ylang, and a proprietary intertwining of intimate musks fuse with the skin, exuding an irresistibly sensual gravity that can be felt immediately. Versatile enough for everyday wear, yet distinctive enough to be your new secret weapon, Covert Musk is another modern masterpiece from What We Do Is Secret.

What We Do Is Secret Covert Musk is available now for pre-order at Luckyscent, $145 for 50 ml Eau de Parfum.

(via luckyscent)

Possibly of interest

What We Do Is Secret Je M’en Fous ~ new fragrance
A Lab On Fire A Blvd. Called Sunset & Freckled and Beautiful ~ new fragrances
A Lab on Fire Hallucinogenic Pearl ~ fragrance review

Filed Under: new fragrances
Tagged With: a lab on fire, annick menardo, what we do is secret

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3 Comments

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  1. LesLiesse says:
    6 February 2026 at 12:31 pm

    For a minute I thought this was named What We Do in the Shadows for the hysterically funny vampire comedy. But it’s not. Btw if you’ve never seen WWDITS, I highly recommend. 30 min eps based on 3 vampires exiled to Staten Island and their familiar Guillermo.

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    • Robin says:
      6 February 2026 at 5:58 pm

      That would be funny!

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      • LesLiesse says:
        6 February 2026 at 6:11 pm

        One named Collin Robinson is an energy vampire. He just bites people to death to absorb their energy. Guillermo ends up having Van Helsing dna in him which causes a lot of complications. Funniest part is that so many people attribute their vampire characteristics to living in Staten Island.

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