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Fendi Sogni d’Oro ~ new perfume

Posted by Robin on 9 April 2026 6 Comments

Fendi has launched Sogni d'Oro, a new fragrance. 

The warmth of golden light, and the intensity of yellow leather.

Sogni d’Oro captures golden hour in Rome – that magnetic moment when the city is bathed in radiant yellow light. From ochre stone to saffron skies, the entire landscape is imbued with a hypnotic atmosphere. It is this signature shade of yellow – the very essence of Fendi since 1925 – that is captured in scent.

“There is nothing more meaningful at Fendi than yellow.” – Silvia Venturini Fendi

A luminous leather accord embodies the fragrance’s chromatic intensity, echoing the strength of the House’s iconic materials. At its heart, a soft French iris unfolds with sensual grace, while vibrant Italian bergamot brings clarity and lift. The result is both bold and intimate – a fragrance that lingers like a memory, or a mother’s whispered sogni d'oro, tesoro – sweet dreams, my darling.

Sogni d'Oro was developed by perfumer Quentin Bisch.

Fendi Sogni d'Oro is $330 for 100 ml Eau de Parfum.

(via fendi, additional information via giltmagazine.it)

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Filed Under: new fragrances
Tagged With: fendi, quentin bisch

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6 Comments

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  1. lillyjo says:
    9 April 2026 at 8:10 pm

    I would love to smell this, but doubt I ever will.

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    • Robin says:
      10 April 2026 at 7:57 pm

      Same!

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  2. DeniseH says:
    10 April 2026 at 8:13 am

    Me too, lillyjo! I am such a fan of their first set of perfumes. Fendi Fendi was a signature scent for me for years and Theorema remains a top fave.

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  3. carole says:
    10 April 2026 at 9:18 am

    I’d try this. I loved Fendi Fendi, too, and a beautiful friend of the family wore it as a signature scent, which makes it even more special.

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    • Robin says:
      10 April 2026 at 7:58 pm

      I would try any of the new ones, but doubt I will ever see them.

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  4. eminere says:
    11 April 2026 at 10:43 pm

    This sounds delightful.

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